Service Design

Design customer-centric experiences. Make your organization future-ready.

People working on a journey map

Why Service Design

Humans at the center. Solutions that work.

people working on a table behind a window

Transformation doesn't succeed through plans. It succeeds through a mindset. Service Design puts people at the center, customers and employees alike. The result: solutions that work. In the experience, in the process, and in the organization.

Why now

Service Design closes those gap between customers and organizations.

People working on journey maps

Customer expectations move faster than most organizations. Without a clear method for designing services, gaps open up between offer and need, between departments, and between strategy and daily operational work.

For those who don't want to manage. They want to change.

Leaders

Who want to guide their teams strategically and secure long-term competitive advantage.

Innovation managers

Who want to build services that succeed in the market — not just on the roadmap.

Product managers

Who want to steer development efficiently and ensure products meet real needs.

Customer experience managers

Who don't want to measure satisfaction. They want to design it.

UX designers

Die ihre Arbeit strategischer verankern und über den einzelnen Touchpoint hinaus denken wollen.

People working on a journey
Foto von Marina Feucht
leeep gave us a solid foundation in service design and journey management — and put it straight to work on our actual challenges. The outcome: clear directions and a shared vision to build on.

Marina Feucht – Team Lead User Interface & User Experience Design @Stadtwerke München

What you take away

Not content for the drawer. Substance for next Monday.

Two days. Understand the method. Apply the method.

Your trainer

Tobias Lichtenstern

Tobias Lichtenstern image

Tobias, co-founder and managing partner of leeep, is an experienced facilitator and innovation coach who uses design methods to solve various problems. He loves creating a safe environment in which people can open themselves up to new perspectives and playfully approach new challenges.

After several years in marketing and sales, as well as consulting for start-ups and collaborations in Europe, he has gained in-depth knowledge of how to make organizations successful in a rapidly
changing environment.

FAQ

Common questions about the Service Design training.